Using a dynamic case study format inspired by the world’s leading business schools, this two-day course course covers the following topics through a combination of interactive sessions, collaborative exercises, and conversations with your other participants

The workshop combines interactive sessions, collaborative exercises, and conversations with your other participants to enable you to:

Understand and use the Profit StreamTM Canvas to design a sustainably profitable software-enabled solution.
Evaluate pricing choices so that you can apply what you learned to your own solutions.
Understand how to construct a Customer ROI Model, including the Total Cost of Ownership.
Identify the most significant opportunities to improve pricing and licensing.